If your target in 2024 is no longer just to reach local consumers but to expand your business and target consumers, digital advertising is the solution for you. Apart from helping you to increase sales, digital advertising also helps you measure the reach of your business promotions. So this digital advertising not only brings you closer to consumers, it also allows your business to continue following online trends. This digital advertising is carried out by utilizing various digital platforms, namely social media marketing (Facebook Ads, Instagram Ads, Twitter Ads, and Google Display Network) and digital media advertising (SEO & SEM). To help you maximize the use of digital advertising for your business, you can collaborate with a trusted and experienced digital marketing agency, namely Peter&Co.

 

Peter&Co. as a digital marketing partner you will help to meet digital business promotion needs, one of which is digital advertising through the Peter&Co service. Click. Peter&Co. Click helps you with placement ads by targeting potential consumers both through social media and other platforms. Apart from placement ads, Peter&Co. Click will also carry out in-depth research on your business potential so you can determine appropriate business targets and manage all the ads you have placed. 

 

So in collaboration with Peter&Co. Will take care of business promotion needs. That way, you will feel very helped and more focused on developing your business. Digital advertising available at Peter&Co. Clicks that can help your business include SEO, Digital Media Planning, Programmatic Ads, Facebook Ads, Instagram Ads, Youtube Ads, Search Engine Marketing (SEM), Google Display Network, Google UAC, Tiktok Ads, Line Ads, Linkedin Ads and Blogger, Advertorial & KOL Management. From several Peter&Co services. Of course, you are confused about choosing which service is suitable and suits your business needs, right? Read on for the next explanation!

 

Search Engine Optimization (SEO)
For those of you who already have a website and want to optimize it so that it becomes easier for your business website to appear first in search results on search engines, then Search Engine Optimization (SEO) is what you need. Search Engine Optimization (SEO) helps your business to increase quality and higher volume traffic organically. The purpose of improving the quality of traffic is how Search Engine Optimization (SEO) helps visitors to your website who are relevant and according to your target market. So that the audience becomes more precisely targeted between their needs and your business. So that your Search Engine Optimization (SEO) can work optimally for your website to be more SEO-friendly, by using Peter&Co services. Click, we will create Search Engine Optimization (SEO) content that can optimize the way Search Engine Optimization (SEO) works through several stages.


The first thing to do at Peter&Co. Click is doing keyword research. In this stage, we will create a list of several keywords that are relevant and can help your website appear in search engines. This stage needs to be done so that you can find out what keywords your audience uses when they want to do a search related to your business. The keyword list that was created earlier is not limited to just one word, OK? This keyword can be two words or even more. Usually, if the keyword is longer and more specific, it will be easier for your website to appear in top searches.


The second stage is copywriting. In Search Engine Optimization (SEO), content is one of the keys to a website being able to determine its position in search engines. So, copywriting is very important to help Google "understand" website content well and be able to rank at the top of searches. Peter&Co. Click will create copywriting that is original and easy to read for all audiences. So that the content contained on your website is easier to digest and helps to achieve a higher website position.

Facebook Ads
For your business that wants to market products directly to your audience, Facebook Ads is the one you can choose. You need to understand, these Facebook Ads will look like sponsored posts which will later appear on your audience's Facebook timeline. As a paid feature available on Facebook, Facebook Ads are a feature that is often used by various companies, brands, even for personal needs with the aim of promoting to create awareness and increase sales (lead to sales). At Peter&Co., you will be assisted in managing Facebook Ads in accordance with your goals or objectives. Peter&Co. Click will help carry out this marketing strategy by determining its target users. Peter&Co. Click will set the target settings that you want so that users who see your product or service are potential consumers who match your business target market. You don't need to worry about the budget spent using Facebook Ads. This is because the Cost Per Click (CPC) is relatively cheap which is adjusted to your business industry. So that these Facebook Ads will reach the targets you determine at an affordable cost. 


By using the Peter&Co service. Click, there are several types of Facebook Ads that you can choose from, starting from Boost Post, namely advertising that is done by promoting posts that already exist on your Facebook account so that these posts reappear both in the news feed and desktop right column. Usually this type of Boost Post is done to promote products or services in your ongoing business. Second, there is Page Likes or Promote Page, namely advertising that displays a full account from a fan page in the form of sales or company information with a short description. Audiences who press the like button for your business fan page will get the latest updates. Therefore, Page Likes or Promote Page is very suitable for your business goals which want to increase the number of followers or likes.

Apart from the two types of Facebook Ads at Peter&Co. Click, another type of Facebook Ads includes Website Ads, namely to promote a website through a page on Facebook to increase the website's traffic rate; Install App Ads is to direct your audience directly to the page where your application is available for download with the aim of increasing the number of users as well as audience awareness.

 

Apart from the two types of digital advertising above, Peter&Co. Click can also help you manage Instagram Ads. As a social media with a very high number of users with a daily average active user of 500 million users, Instagram Ads have the potential to attract potential customers for the products or services your business offers. So Instagram is indeed a superior feature of Instagram. These types of Instagram Ads are for click to website, website conversion, mobile apps install, and mobile app management.

You don't need to worry or hesitate to collaborate with Peter&Co. by using the Peter&Co service. Click to make your business more advanced and have many quality consumers. Because Peter&Co. This click makes every click more valuable to increase your business sales. Come on, contact and consult with Peter&Co. about the digital advertising you need! Visit us here, okay?

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